4 Mistakes Hindering Startups
The startup idea is an entrepreneur’s baby, and it should be. It is your dream you’ve nurtured, worked on, talked about, and thought about. Instead of crying to wake you for the 2 AM feeding, it wakes you to make notes, do research, and the various tasks to feed your baby. It is the time to set blind enthusiasm aside and begin to move forward strategically and realistically to avoid the mistakes that can euthanize your project. In nearly forty years of working with startups I’ve seen great ideas become multi-million, even billion, dollar businesses and great ideas slaughtered, most before they launched. For various reasons, as an independent consultant I don’t work with every potential client that contacts me. In fact, I turn down more than I agree to work with. My mantra to startups is first be sure you want to, can, be an entrepreneur it can be the hardest, most thankless job you will ever have. “Work for myself” is a myth. Everyone works for someone, the higher you go up the c